Crowdsourcing
Crowdsourcing and Community Management
Crowdsourcing is defined as, “The use of people and companies to help other people
and companies for compensation.”1 Crowdsourcing uses new web technologies that
enable potentially large numbers of customer collaborators worldwide to participate in
innovation efforts.
Whyze Group can help you maximize the productivity of crowdsourced projects through
Community Management. Because crowdsourcing increases real-time
collaboration between customers and companies, effective community management requires skills in executive facilitation, ideation and qualitative research facilitation.
Whyze Group will help your company scope a problem for the crowd to solve, select
participants, facilitate the process, develop ideas and compensate contributors.